Coffee, Pizza, Rice Bento Box, donut, ice cream and other snack items comprised the whole food franchise repertoire. Your budget, interest and passion are the things that will dictate which franchise is worth exploring.
Monday, September 29, 2008
Saturday, September 27, 2008
I am sending an e-mail to bring to your attention my utter dismay on the current stock out in the market of your milk product - Progress Gold. My 2 year old daughter has been consuming this milk for quite a long time already. She is a picky eater and thus, heavily relies on this particular milk for her nourishment. The unavailability of stocks in the market brought us so much difficulty physically and emotionally. It was way too tiring hopping from one store to the next getting hold of even just a small can of this milk only to find out that there's none. What is even more upsetting and disturbing is the effect it is causing my daughter. I can't bear the trouble my daughter is experiencing for not having the most important food for her, made available. For this reason, I was prompted to raise this concern. It's not the first time that we experience such difficulty looking for stocks of this milk in the market. I was wondering why you can afford such lost opportunities? As a loyal patron of this product, I would like to be enlightened on the reasons of this heavy stock outs. For now, I didn't have any choice but to find an alternative in the market. Otherwise, we'll always be left with worries and stress in buying your product.
Wyeth quickly responded to my e-mail and here's what they said:
Dear Ms. Bernardo,
Thank you for taking the time to write us. First, we apologize for the inconvenience this may have caused you. Rest assured that we are looking into this matter and we'll give you updates on Progress Gold's stock availability as soon as we can. In the meantime, kindly provide us with your complete address and contact details so we can properly address your concern.
Should you have further questions or inquiries, please feel free to call us at our Careline number 81-WYETH (02-81-99384) or our toll-free number 1-800-1088-42222. Our lines are open Monday to Saturday (except holidays) from 8am to 8pm. You could also write us at firstname.lastname@example.org.
A few hours later upon receipt of their e-mail, I got a phone call from one of their careline representatives to discuss the details of my complaint. Apparently, the major reason for the stock out according to them is the "increase in demand". I can't help but raise my brow for this given reason. Is that so? I am not completely convinced considering that this is not the first time that a heavy stock out of Progress Gold happened. Anyway, I don't want to deal much on Wyeth's grounds for this major problem. As a Product Development Specialist in a Food Manufacturing firm, I know that there are underlying reasons for this. At any rate, they still owe the consuming public a more detailed explanation. What I am particularly after is the message I got from this experience. We recently went to our Pediatrician's clinic in Asian Hospital and I've heard similar concerns from the parents there. So I thought, how many parents went gaga looking for this product in the market? Similarly, how many kids like my daughter suffered a difficult ordeal? Needless to say our choice of product for our kids matters a lot. And so its manufacturer. Putting our trust to them is but an important partnership in raising our kids well. Unfortunately when our partner failed us, we were left with difficult scenarios to deal with. Marketing taglines we usually find for products with kids as primary target market (PTM) talk about trust, reliability, leading the way, etc. It is quite ironic how sometimes they fail to live by these taglines. It's so easy to make claims and add higher value to a product in the market to make it sell more, but in reality, to adhere to it's promise consistently can be at times "fortified" with doubts.
Tuesday, September 16, 2008
What you need:
250 g farfalle (bow tie pasta), 2 cans of tuna flakes (drained), 275 ml all purpose cream, 1 cup pasta water, 1 med sized red bell pepper (cut into cubes), 1 med sized green bell pepper (cut into cubes), 1 small onion (chopped), 4 cloves garlic (chopped), 3 tbsps olive oil, salt and pepper to taste, 3 med sized tomatoes (cut in thin rounds, baked in the oven just until tender)
How to make:
Cook the pasta according to package directions then drain. Reserve 1 cup of pasta water. Saute onion and garlic in olive oil until fragrant. Add tuna flakes and saute for a minute. Add bell peppers, salt and pepper. Add all purpose cream and pasta water. Boil and simmer until the sauce is thickened. Stir in cooked pasta and serve topped with baked tomatoes.
Saturday, September 6, 2008
Tuesday, September 2, 2008
Taste wise, it has a distinch sourish after taste typical of yogurt, smooth and creamy mouthfeel even without much fat, milky and light at the same time. I had strawberry-kiwi toppings for my regular size. For this particular combination, I was overwhelmed with the overall sourness. The fruits added more of this note on top of the characteristic sourness that the frozen yogurt already had. That's why, my son's preference was more acceptable. He had strawberry-choco drops. The dark and sweet taste of the choco drops balanced the sour back note of the yogurt. Actually, I find the taste combinations quite tricky and ironic. To maximize the health claims of the frozen yogurt, one (like myself) would prefer fruits and nuts toppings over the sweet and fatty alternatives (e.g. cookies, chocolate, cheesecake etc). On the contrary, some fruits have inherent sourness that might prevent a good balance of taste as opposed to the other options. At any rate, it all depends on preference and taste liking. But still, I would encourage White Hat to create more healthy and tasty choices of toppings to push the acceptability and premium profile of the frozen yogurt further. More so, the maturity index of the fruits being used must be properly looked into.Other things notable about White Hat are image and packaging. The name itself simply states the product expectation. Talking about the presentation, it's visually appealing and innovative. The "customer picture taking" promo is also a catchy marketing tool. Overall, White Hat's Italian Frozen Yogurt is a gem among the many food finds at the SM Mall of Asia. Repeat trials or more frequent consumption of it will depend on the general liking, location and price.