Asia Food Expo 2008 (AFEX)
It's that time of the year again for the food industry's much awaited Asia Food Expo (AFEX). It's an annual food exhibit held at the World Trade Center, Manila featuring all things related to food. Ingredients, machineries and equipment, food and beverage for end consumers, including product concepts are the usual must see in this food event. However, each year, exhibitors are getting fewer and fewer. It used to be a wealth of industrial food items but more interesting exhibitors tend to decrease in number through time. This is really a big sigh!
More equipments and packaging are featured this year with minimal franchise food items and food ingredients for industrial use. Processed meats, dimsums, doughnuts and coffee products dominated the exhibit hall. Interesting Wines that typically flood the event are nowhere to be found. Generally, it's still a venue for potential food businesses and concepts but content wise, it just filled the food enthusiasts' glass in half.